The Consult

Attracted to skilled workers?

We were asked by Skillfast-UK to design their exhibition stand and literature for the annual lingerie and swimwear show held in Harrogate. The aim was to make passersby stop and talk about their need for a skilled workforce for the UK fashion and textiles industry.

With a turnaround of just two weeks we sourced a location, models, makeup artist, props and art directed the shoot on location in Huddersfield. The stand was a success with images of lingerie models posing as skilled workers against the backdrop of a traditional wool mill under the heading – "Attracted to skilled workers?"

The striking stand design attracted many comments, with the exhibition organisers and official photographer praised it for its eye-catching qualities. Photography by Richard Moran.

Deliverables:
Exhibition
Photography
Art direction
Promotional material