A bold re-brand for one of the UK's leading retail POS producers.
For over 35 years Screenprint Productions have been pushing the boundaries of point of display for clients nationwide.
Through trusted by large brands including M&S and Adidas, they wanted to show new clients that they understood brands by acting like a brand themselves.
Pushing the ‘S' in screen-printing, we created an instantly recognisable, playful and ownable graphic device allowing us to create messages relevant to the target audience and comment on the media in use. Examples included Sealed and Scribble for packaging tape and pens.
Results
The company was able to use a range of inhouse production techniques ensuring all touch-points were on-brand and subtly informed their clients of their offer.
