The book is packed with all manner of facts on top football stars including Wayne Rooney, Ronaldo and Kaka. Children create their own best World XI football team, filling them in online to compete for FA Cup Final tickets.
A far cry from the work we are usually involved with, we immersed ourselves into the book creating a fantasy world, designing several brands for airlines and hotels, as well as the Project World XI branding and the design of the book itself.
